An international language services agency partnered with a Spain-based communications consultancy to monitor the social and media impact of a major political and legal event.
The objective was to analyse digital conversations generated over a three-month period using social listening tools.
Produce daily reports (up to four times a week) in English, with objective, insight-driven conclusions based on data from social media, digital news and other relevant channels.
Follow a predefined Word template with a strict 1,000-word limit per report.
Deliver on a tight deadline: data became available at noon, and finalised reports were required by 4:00 p.m. the same day.
Handle fluctuating volumes of data, depending on media activity, while maintaining editorial quality regardless of input density.
As a bilingual copywriter with a background in data analysis and institutional communication, I was responsible for:
Drafting clear, structured, and objective summaries in English based on daily social listening reports.
Distilling large volumes of data into concise, relevant and neutral content.
Liaising with internal teams to adapt the editorial approach as media narratives and client priorities evolved.
Ensuring stylistic and tonal consistency across all reports to maintain a coherent narrative throughout the project.